Business Analytics

Department of Business Analytics

Business analytics is the transformation of data into insights that help businesses make better decisions. Because analytics involves multi-disciplinary processes, it falls at the intersection of computer science, engineering, statistics, mathematics (particularly optimization), and business. The Department of Business Analytics in the Tippie College of Business has been at the forefront of research in analytics since the beginning. Our strengths lie in predictive analysis for health care, social issues, social media, and text. Tippie faculty have developed key methodologies in social network analysis and continuous optimization. We’re also internationally known for work in supply chain design and transportation, including humanitarian logistics and last-mile delivery.

The Department of Business Analytics offers a BBA in Business Analytics and Information Systems, a part-time and full-time MS in Business Analytics, and a PhD program. We are actively engaged with internationally-recognized companies and continuing to improve the learning experience for our students. Our work with companies is coordinated through the Tippie Analytics Cooperative, and we host an annual Analytics Case Competition and Women in Analytics and Leadership Conference (WALC).

Positions Available

No current openings.

By the Numbers


largest undergraduate major at Tippie

40 percent

growth in MS in Business Analytics program in 2018


peer-reviewed journal articles and conference proceedings in last five years

Our Faculty

The department includes tenure-track faculty, experienced lecturers, and adjunct faculty from the corporate sector.
Ann Campbell

Faculty Research

Department research is highly regarded and frequently cited in journals and publications.
Students in the Tippie Analytics lab

Analytics Cooperative

The Tippie Analytics Cooperative builds partnerships throughout the region that result in hands-on projects for students.
Business Analytics was last modified: October 12th, 2020 by Rachel Stewart